nike kinder
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Competition
Incredible11%top-5 click share — an open shelf
Avg price
Incredible€34.29avg listing price — sweet spot $15–$100
Price range
Great€7.15–€114.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,126.53avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Returns
Bad7.6%return rate — above 6% kills the launch gate
Market size
Bad€35K€35K/yr · 343K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.Brands
38 rising
Sellers
354
Top-5 brand share
82%
Open market
15%
- NIKE63%
- adidas10%
- JMFCHI4%
- Champion3%
- RTOUNT3%
- PUMA3%
- Open — no brand owns it (32 brands, 15%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 238 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nike Unisex Kinder Court Borough Low Recraft (Gs) Sneaker Weiß 39 EU
NIKE€40.384.5★3,021 rev
Nike Unisex Kinder Court Borough Low Recraft (Ps) Sneaker Weiß 35 EU
NIKE€31.604.6★1,034 rev
Nike Star Runner 5 jüngere Kinder Laufschuh Schwarz/Weiß/Summit White/Weiß 33 EU
NIKE€34.134.5★182 rev
Nike Unisex Kinder Mystic Fly Sneaker Black White Anthracite 38 EU
NIKE€31.894.4★30 rev
Nike Unisex Kinder Court Borough Low Recraft (Gs) Sneaker Weiß 38 EU
NIKE€40.614.5★3,021 rev
Newest
by launch date
Jungen Clogs Kinder Fußball Hausschuhe Mädchen Gartenschuhe Basketball Strand Sandalen Atmungsaktiv Schlappen rutschfeste Pantoffeln ZQ-Schwarz 26-27EU=CN180
Dokela€10.2629 rev
Nike Kinder Flex Runner 4 Laufschuhe Black/Black/Anthracite 36.5
NIKE€41.77304 rev
Nike Flex Runner 4 Laufschuh Für Ältere Kinder University Red/Black-White IF2893-606 39 EU (6.5Y US)
NIKE€36.43304 rev
Nike Flex Runner 4 Schuh Für Jüngere Kinder Midnight Navy/Midnight Navy-Blue Void IF2894-400 34 EU (2.5Y US)
NIKE€35.464 rev
Nike Nike AIR MAX Invigor (GS) Running Shoes
NIKE€62.942 rev
Trending
90-day click momentum
Nike Air Force 1 LE Schuhe für große Kinder (FV5951-001 Schwarz/Schwarz-Schwarz-Schwarz) Weiß 2 Big Kid
NIKE€73.694.4★
YINGCSM Schuhe mit Rollen für Jungen Mädchen Kinder Rollschuhe 2-in-1 Roller Schuhe Turnschuhe Skateboardschuhe
YINGCSM€29.994.2★
Nike Sneakersocken Socken 9 Paar Weiß Grau Schwarz Herren Damen Füßling SX2554 Farbe:schwarz/weiss/weiss Socken Neu:38-42
NIKE€34.284.5★
adidas Unisex Kinder Tensaur Sport Training Lace Shoes Core Black / Core Black 31 EU
adidas€15.844.6★
JMFCHI Kinder Turnschuhe Jungen Sportschuhe Kinderschuhe Mädchen Hallenschuhe Outdoor Laufschuhe Sneaker Bequem Atmungsaktiv rutschfest Schwarz Blau gr 37
JMFCHI€32.224.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -12.3% search growth over the last 90 days.Peak months: Mar, Jul · busiest ÷ quietest = 3.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Passt”
“Premium-Qualität”
“Super bequem”
“guter Preis”
“Produkt ist wie beschrieben”
“Super für den Sport”
“Federleichte Lieblingsschuhe”
“einfache Handhabung”
“Das Material fühlt sich robust an”
“Auch farblich gut abgestimmt”
What buyers complain about
“Fällt klein aus”
“Wurden davor schonmal getragen”
“Qualität 🚮 Müll”
“Sind nach 4x tragen schon kaputt”
“Schuhe waren einfach dreckig und getragen”
“Unbequem”
“Anderst als abgebildet”
“Farbspränkel an beiden Schuhen”
“schade”
“tut man weh als laufen erste Woche.”