hugo boss sonnenbrille herren
Worth a lookShows a fragmented shelf (top 5 take 24% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great24%top-5 click share — an open shelf
Avg price
Great€67.46avg listing price — sweet spot $15–$100
Price range
Great€8.91–€103.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+68.5%90-day search growth — must beat 0% to launch
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,396avg incumbent reviews — the moat a new listing must climb
Market size
Okay€183K€183K/yr · 319K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Returns
Bad6.6%return rate — above 6% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
19 rising
Sellers
83
Top-5 brand share
87%
Open market
10%
- Ray-Ban47%
- Lacoste15%
- Boss11%
- HUGO8%
- Tommy Hilfiger7%
- Calvin Klein Jeans2%
- Open — no brand owns it (13 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 94 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Boss 0665/S/IT BLACK SILVER/GREY SHADED 57/16/145 Herrenbrillen Sonnenbrillen
Boss€70.104.1★224 rev
Ray-Ban Unisex Justin Sonnenbrille Schwarz Gummi / Graue Gradient 55 mm EU
Ray-Ban€98.014.3★4,176 rev
Ray-Ban Unisex Rb4171 Sonnenbrille Schwarz (Gestell: Schwarz Gläserfarbe: Grau Verlauf 622/8g) Medium (Herstellergröße: 54) EU
Ray-Ban€85.884.5★6,589 rev
Ray-Ban Herren New Wayfarer Sonnenbrille Schwarz L EU
Ray-Ban€86.224.3★699 rev
Boss Sonnenbrillen 1035/S Matte Black/Grey Shaded 64/15/140 Herren
Boss€86.694.0★159 rev
Newest
by launch date
Kapten & Son Sonnenbrille Manila Transparent Grey Black | Sonnenbrille Damen & Herren Schwarz mit Sonnen- und UV-Schutz | Stylische runde Gläserfrom | Unisex Sunglasses
Kapten & Son€73.3939 rev
Lacoste Mens Sunglasses L882S/N - Blue
Lacoste€46.86821 rev
Lacoste Mens Sunglasses L882S/N - Crystal/Navy
Lacoste€44.26821 rev
LACOSTE Mens Sunglasses L6039S/N - Matte Green with Lens
Lacoste€45.075 rev
Lacoste Mens Sunglasses L6076S - Matte Burgungy with Solid Blue Lens
Lacoste€57.252 rev
Trending
90-day click momentum
Lacoste Mens Sunglasses L6078S - Transparent Blue with Solid Blue Lens
Lacoste€50.863.5★
Calvin Klein Jeans Mens Sunglasses CKJ24603S/N - Matte Black with Lens
Calvin Klein Jeans€47.465.0★
Ray-Ban Erika RB 4171 600068
Ray-Ban€86.614.5★
Lacoste Mens Sunglasses L6029S/N - Transparent Blue with Lens
Lacoste€39.031.0★
GIMDUMASA Sonnenbrille Herren Polarisierte Halbrahmen Sonnen brille Autofahren Reisen mit UV400 Schutz Metallrahmen Sunglasses Men Women
GIMDUMASA€9.594.2★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +68.5% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 6.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“Passt perfekt”
“Preislich gut”
“super Tragecomfort”
“Leicht und edel”
“Hält was sie verspricht”
“Schlicht, elegant und stylisch zugleich”
“Tolle Brille, sowohl zum Fahrrad- als auch zum Skifahren”
“War ein Geschenk und sah top aus”
What buyers complain about
“Plastikschrott”
“Zu gross”
“Defekt nach kurzer Zeit”
“Sehr enttäuschend für den Preis”
“Dünner rahmen”
“Schon Farbe weg”
“Billiges Plastikgestell”
“Nicht Nachhaltig”
“Die Scharniere laufen nicht flüssig”