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demenz beschäftigung

Worth a look

Shows no brand lock-in (top 5 brands take 37% of clicks), but soft demand (-29.2% this quarter) keeps it on the watch list.

Market size 19Growth 10Conversion 19Competition 81Returns 95Price range 78Avg price 78Brand share 95Review moat 67Quality gap 42

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Returns

Incredible0.9%

return rate — above 6% kills the launch gate

Competition

Great34%

top-5 click share — an open shelf

Avg price

Great€16.10

avg listing price — sweet spot $15–$100

Price range

Great€8.05–€39.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good811.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad€75K

€75K/yr · 310K searches

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-29.2%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

163

Top-5 brand share

37%

Open market

56%

  • ZYXTLY9%
  • WRQIOO8%
  • Gnaxyzthor7%
  • Relish7%
  • Qingdewan6%
  • Schmidt6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€2K6%€4K9%€7K12%€9K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 50 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 27 weeks — -29.2% search growth over the last 90 days.
5K4KJan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Spaß/Unterhaltungserlebnis52%

“Lustig”

Qualität insgesamt10%

“Super Qualität”

beworben Vs Tatsächliches Produkt6%

“Ratespiel”

Gesamtgröße5%

“Passt”

Quizspiele4%

“Gelungene Mischung aus Wissen und Spaß”

Preis-Leistungs-Verhältnis4%

“Grosser unterhaltungwert”

Geschenk Zweck3%

“cooles Geschenk”

Benutzerfreundlichkeit2%

“Es ist easy”

Farbe2%

“Die Farben sind klar erkennbar”

Portabilität1%

“Ideal für Reise und Co”

What buyers complain about

Farbe16%

“Farbauswahl schlecht”

Qualität insgesamt9%

“Sehr schade und ärgerlich”

Produktzustand9%

“Nicht neu”

Benutzerfreundlichkeit8%

“nicht oft in Gebrauch. Fühlt”

Gesamtgröße7%

“Würfel / Holzkugeln sind groß”

Stärke4%

“noch viel zu dünn”

Dicke4%

“Die müssten eigentlich doppelt so dick sein”

Anleitung/Benutzerhandbuch/Fehlerbehebung3%

“Es war leider keine Spielanleitung dabei”

Materialqualität3%

“Billigstes Plastik”

Quizspiele3%

“Nur Quizkarten”

Top return reasons

Gesamtgröße24%
Geschenk Zweck11%
Qualität insgesamt11%
Produktzustand9%
Defekt Material/Teile9%
beworben Vs Tatsächliches Produkt5%
Materialqualität5%
Gewicht schwer3%
Preis-Leistungs-Verhältnis3%
Farbe2%