chunky flavour probe
Launch itA $964K/yr market growing +61.6% this quarter with returns at 0.1% — clears our launch bar.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Review moat
Great445.42avg incumbent reviews — the moat a new listing must climb
Market size
Great€964K€964K/yr · 2.7M searches
Growth
Great+61.6%90-day search growth — must beat 0% to launch
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Good€12.02avg listing price — sweet spot $15–$100
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Price range
Okay€5.24–€19.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
20
Top-5 brand share
95%
Open market
3%
- MORE NUTRITION82%
- ProFuel7%
- Best Body Nutrition2%
- He-Ju2%
- Rocka Nutrition2%
- Inlead1%
- Open — no brand owns it (3 brands, 3%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 33 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MORE Chunky Flavour Fudge Brownie 150 g
MORE NUTRITION€10.944.1★760 rev
MORE Chunky Flavour Milchreis Zimt 150 g vegan
MORE NUTRITION€11.674.6★327 rev
MORE Chunky Flavour Dark Cookie Crumble 170 g vegan
MORE NUTRITION€11.304.5★248 rev
MORE Chunky Flavour Vanilla Perfection 150 g vegan
MORE NUTRITION€10.624.6★1,907 rev
MORE Chunky Flavour Stracciatella 150 g vegan
MORE NUTRITION€10.984.4★627 rev
Newest
by launch date
All Stars FLAVOR POWDER Strawberry White Chocolate 1 Dose à 90g I Dein Extra an Geschmack für Speisen und Getränke!
All Stars€8.27107 rev
MORE Chunky Flavour Dark Cookie Crumble 170 g vegan
MORE NUTRITION€11.30248 rev
MORE Chunky Flavour Pistachio White Chocolate 150 g vegan
MORE NUTRITION€10.72348 rev
MORE Stevia Chunky Flavour Strawberry Perfection 150 g vegan Geschmackspulver zum Süßen ohne viel Zucker und Kalorien mit Inulin und Laktase - made in Germany
MORE NUTRITION€11.01210 rev
MORE Stevia Chunky Flavour Pure Vanilla 150 g vegan Geschmackspulver zum Süßen ohne viel Zucker und Kalorien mit Inulin und Laktase - made in Germany
MORE NUTRITION€12.2366 rev
Trending
90-day click momentum
MORE Chunky Flavour Strawberry Perfection 150 g vegan
MORE NUTRITION€11.204.6★
All Stars FLAVOR POWDER Strawberry White Chocolate 1 Dose à 90g I Dein Extra an Geschmack für Speisen und Getränke!
All Stars€8.274.5★
MORE Chunky Flavour Dark Cookie Crumble 170 g vegan
MORE NUTRITION€11.304.5★
MORE Chunky Flavour Milchreis Zimt 150 g vegan
MORE NUTRITION€11.674.6★
MORE Chunky Flavour Pistachio White Chocolate 150 g vegan
MORE NUTRITION€10.724.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +61.6% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 3.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Geiler Taste schmeckt super nach Blaubeere”
“Flavor”
“Super altanative zum süßen”
“Super Produkt”
“More Nutrition Light Gourmet”
“Super Zuckerersatz”
“Gute günstige Alternative”
“Wie abgebildet geliefert”
“Löst sich schön auf”
“hat ein angenehm ausgewogenes Aroma”
What buyers complain about
“schmeckte irgendwie muffig”
“Brutal süß”
“More Chunky flavour”
“Geldverschwendung”
“Stevia süßt nicht richtig”
“Kurze Haltbarkeit”
“Dann süsse ich meinen Joghurt lieber gar nicht oder mit natürlicher Süsse”
“Es ist nicht More nutrition”
“Bitter”
“bitte vorsichtig dosieren”