Skip to content
52

bayer leverkusen fanartikel

Worth a look

Shows a thin review moat (26 avg reviews), but a small market ($26K/yr) keeps it on the watch list.

Market size 6Growth 8Conversion 10Competition 94Returns 96Price range 85Avg price 95Brand share 55Review moat 99Quality gap 55

Review moat

Incredible26.26

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.7%

return rate — above 6% kills the launch gate

Avg price

Incredible€22.89

avg listing price — sweet spot $15–$100

Competition

Great21%

top-5 click share — an open shelf

Price range

Great€4.73–€101.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-34.7%

90-day search growth — must beat 0% to launch

Market size

Bad€26K

€26K/yr · 138K searches

Competition

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

42

Top-5 brand share

72%

Open market

24%

  • UGLYSHIRT35%
  • Bayer 04 Leverkusen18%
  • FOCO9%
  • YUNYAKARSA5%
  • Generisch5%
  • Castore4%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€5104%€1K6%€2K8%€2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)24 products missing review or click data not plotted

All 89 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -34.7% search growth over the last 90 days.
225K175KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 22.5×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt19%

“Top Qualität”

Gesamtgröße12%

“Passt gut”

Preis-Leistungs-Verhältnis10%

“Hat sich gelohnt”

Geschenk Zweck9%

“Super Geschenkidee”

beworben Vs Tatsächliches Produkt8%

“Wie beschrieben”

Spaß/Unterhaltungserlebnis8%

“Schöne Beschäftigung”

Design insgesamt8%

“Super Design und Qualität”

Komfort insgesamt4%

“bequem, langlebig & fan-tastisch”

Weiches Gefühl4%

“Sie sind sehr weich”

Farbe4%

“so hat man ein schlichtes, schönes Set mit weiß, grau und schwarz, was zu jeder Kleidung passt.”

What buyers complain about

Dicke25%

“Stoff ist etwas dünner”

Anleitung/Benutzerhandbuch/Fehlerbehebung25%

“Die Anleitung ist eigentlich nicht zu gebrauchen”

Design insgesamt25%

“Ich habe es über Amazon bestellt, ist eine absolute Fehlkonstruktion”

Farbe13%

“Falsche Farbe”

Top return reasons

Farbe31%
Gesamtgröße28%
Defekt Material/Teile14%
beworben Vs Tatsächliches Produkt11%
Preis-Leistungs-Verhältnis8%
Materialqualität3%
Kratzfestigkeit3%
Montage/Installation3%