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58

yuta okkotsu figure

Worth a look

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 20Growth 49Conversion 6Competition 87Returns 93Price range 10Avg price 93Brand share 82Review moat 82Quality gap 73

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$51.62

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Brand share

Great53%

top-5 brand share — no brand owns this niche

Review moat

Great363.75

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Okay+19.1%

90-day search growth — must beat 0% to launch

Market size

Bad$81K

$81K/yr · 359K searches

Price range

Bad$5.50–$885.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

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