38
waffle blocks
Skip itA concentrated shelf (top 5 take 85% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$39.36avg listing price — sweet spot $15–$100
Price range
Incredible$18.92–$85.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good1,268.89avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Bad-4.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$70K$70K/yr · 102K searches
Competition
Bad85%top-5 click share — a locked-up shelf