47
toji fushiguro
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$42.83avg listing price — sweet spot $15–$100
Review moat
Great111.32avg incumbent reviews — the moat a new listing must climb
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$110K$110K/yr · 558K searches
Price range
Okay$5.37–$348.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-35.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier