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toddler drawing
Worth a lookShows a sweet-spot price point ($21.27 avg), but soft demand (-11.0% this quarter) keeps it on the watch list.
Avg price
Great$21.27avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Great$4.95–$108.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Great38%top-5 click share — an open shelf
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$108K$108K/yr · 100K searches
Growth
Bad-11.0%90-day search growth — must beat 0% to launch
Review moat
Bad13,698.44avg incumbent reviews — the moat a new listing must climb