46
texture toys for babies
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Competition
Great27%top-5 click share — an open shelf
Price range
Great$7.72–$95.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.94avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,250.72avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-14.7%90-day search growth — must beat 0% to launch
Market size
Bad$27K$27K/yr · 45K searches