46
taco squishmallow
Skip itA small market ($62K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$16.66avg listing price — sweet spot $15–$100
Price range
Great$9.00–$39.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good717.07avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$62K$62K/yr · 111K searches