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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 34Conversion 91Competition 7Returns 81Price range 10Avg price 51Brand share 0Review moat 21Quality gap 19

Conversion

Great10.9%

search→purchase rate — share of searches ending in a sale

Returns

Great1.7%

return rate — above 5% kills the launch gate

Avg price

Good$12.13

avg listing price — sweet spot $15–$100

Growth

Okay+7.0%

90-day search growth — must beat 0% to launch

Market size

Bad$96K

$96K/yr · 73K searches

Review moat

Bad12,009.43

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Price range

Bad$7.74–$15.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad92%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

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