56
stickers for toddlers 2-4 years
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Competition
Great38%top-5 click share — an open shelf
Market size
Good$620K$620K/yr · 902K searches
Review moat
Okay3,756.3avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.11avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-17.2%90-day search growth — must beat 0% to launch
Price range
Bad$4.01–$16.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand