45
sticker books for toddlers 2-4 years
Skip itPrices mostly outside the sweet spot ($4.17–$16.77) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,542.54avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.61avg listing price — sweet spot $15–$100
Market size
Bad$79K$79K/yr · 73K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-19.9%90-day search growth — must beat 0% to launch
Price range
Bad$4.17–$16.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand