52
stamp collecting supplies
Worth a lookShows a fragmented shelf (top 5 take 28% of clicks), but a small market ($61K/yr) keeps it on the watch list.
Competition
Great28%top-5 click share — an open shelf
Brand share
Great54%top-5 brand share — no brand owns this niche
Avg price
Great$17.58avg listing price — sweet spot $15–$100
Review moat
Good564.53avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.98–$36.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-9.4%90-day search growth — must beat 0% to launch
Market size
Bad$61K$61K/yr · 71K searches
Signals No Dominant Brand