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soccer card binder
Worth a lookShows low returns (1.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great294.41avg incumbent reviews — the moat a new listing must climb
Growth
Great+78.6%90-day search growth — must beat 0% to launch
Avg price
Great$16.80avg listing price — sweet spot $15–$100
Price range
Great$8.82–$36.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good62%top-5 brand share — brands hold most of the demand
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Bad$67K$67K/yr · 79K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Signals Low Review Barrier