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shrinky dink sheets
Launch itA $1.5M/yr market growing +23.6% this quarter with returns at 0.9% — clears our launch bar.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Market size
Great$1.5M$1.5M/yr · 1.5M searches
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Review moat
Good950.29avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Growth
Good+23.6%90-day search growth — must beat 0% to launch
Avg price
Good$11.97avg listing price — sweet spot $15–$100
Price range
Okay$7.09–$21.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality