45
sax a boom
Skip itA concentrated shelf (top 5 take 78% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$37.61avg listing price — sweet spot $15–$100
Price range
Incredible$15.48–$58.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,020.64avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$455K$455K/yr · 425K searches
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf