49
rubber cows
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Review moat
Great360.71avg incumbent reviews — the moat a new listing must climb
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Good$14.40avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.98–$27.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+34.8%90-day search growth — must beat 0% to launch
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$32K$32K/yr · 98K searches
Signals Low Review Barrier