60
rainbow loom wrapit loom bracelet maker
Worth a lookShows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Competition
Great32%top-5 click share — an open shelf
Price range
Great$4.79–$53.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.85avg listing price — sweet spot $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Growth
Good+33.1%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,055.31avg incumbent reviews — the moat a new listing must climb
Market size
Bad$60K$60K/yr · 88K searches