36
questions for couples
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$20.13avg listing price — sweet spot $15–$100
Price range
Great$12.04–$33.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Returns
Good2.7%return rate — above 5% kills the launch gate
Market size
Okay$257K$257K/yr · 178K searches
Review moat
Okay2,636.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-35.2%90-day search growth — must beat 0% to launch
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand