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playing cards 6 pack
Skip itStrong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible14.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.97avg listing price — sweet spot $15–$100
Price range
Okay$5.33–$22.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Growth
Okay+11.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,696.79avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay$130K$130K/yr · 65K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality