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percy jackson merch
Skip itSoft demand (-28.3% this quarter) — this niche doesn't clear our bar today.
Review moat
Great191.13avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.69avg listing price — sweet spot $15–$100
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.49–$129.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$187K$187K/yr · 753K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad6.9%return rate — above 5% kills the launch gate
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-28.3%90-day search growth — must beat 0% to launch