44
mini erasers
Skip itSoft demand (-25.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good1,068.73avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.51–$22.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Avg price
Okay$9.41avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$95K$95K/yr · 309K searches
Growth
Bad-25.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand