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mini brands home
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Price range
Great$14.01–$32.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.63avg listing price — sweet spot $15–$100
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,161.17avg incumbent reviews — the moat a new listing must climb
Market size
Okay$108K$108K/yr · 92K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand