48
mini brands display
Skip itA small market ($7K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.30avg listing price — sweet spot $15–$100
Price range
Great$6.80–$39.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good601.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Growth
Okay+16.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$7K$7K/yr · 33K searches
Signals Low Review Barrier