63
miku figure
Launch itA $1.3M/yr market growing +4.5% this quarter with returns at 1.0% — clears our launch bar.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Incredible$40.90avg listing price — sweet spot $15–$100
Review moat
Great131.54avg incumbent reviews — the moat a new listing must climb
Market size
Great$1.3M$1.3M/yr · 5.7M searches
Competition
Great33%top-5 click share — an open shelf
Price range
Great$5.99–$107.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Growth
Okay+4.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale