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mahjong cards 2025
Worth a lookShows a thin review moat (49 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Incredible48.6avg incumbent reviews — the moat a new listing must climb
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$19.48avg listing price — sweet spot $15–$100
Price range
Great$5.86–$59.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Market size
Good$822K$822K/yr · 599K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Bad-26.6%90-day search growth — must beat 0% to launch