51
magnetic drawing board
Worth a lookShows a sweet-spot price point ($15.42 avg), but soft demand (-5.8% this quarter) keeps it on the watch list.
Avg price
Great$15.42avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Market size
Good$665K$665K/yr · 898K searches
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.55–$23.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-5.8%90-day search growth — must beat 0% to launch
Review moat
Bad9,417.31avg incumbent reviews — the moat a new listing must climb