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lorwyn eclipsed mtg
Skip itSoft demand (-79.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Incredible$2.2M$2.2M/yr · 648K searches
Review moat
Great211.89avg incumbent reviews — the moat a new listing must climb
Avg price
Great$98.64avg listing price — sweet spot $15–$100
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Price range
Okay$11.25–$354.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad87%top-5 click share — a locked-up shelf
Growth
Bad-79.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price