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lego world map
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.9%return rate — above 5% kills the launch gate
Review moat
Good562.8avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.2%90-day search growth — must beat 0% to launch
Market size
Bad$96K$96K/yr · 77K searches
Avg price
Bad$354.35avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$133.45–$986.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price