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kaiju no 8 figure
Skip itSoft demand (-18.2% this quarter) — this niche doesn't clear our bar today.
Review moat
Great132.32avg incumbent reviews — the moat a new listing must climb
Avg price
Great$22.04avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Price range
Great$5.95–$82.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Market size
Bad$89K$89K/yr · 300K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-18.2%90-day search growth — must beat 0% to launch