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junji ito merch

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A small market ($30K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 45Conversion 9Competition 70Returns 96Price range 10Avg price 93Brand share 64Review moat 96Quality gap 20

Review moat

Incredible78.47

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$51.68

avg listing price — sweet spot $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Growth

Okay+16.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Price range

Bad$4.53–$831.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$30K

$30K/yr · 77K searches

Products