45
ichibansho
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great109avg incumbent reviews — the moat a new listing must climb
Avg price
Great$46.82avg listing price — sweet spot $15–$100
Price range
Great$15.41–$105.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Market size
Okay$212K$212K/yr · 165K searches
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+6.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand