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29

i dissent t shirt

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A small market ($6K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 6Conversion 30Competition 33Returns 35Price range 77Avg price 82Brand share 12Review moat 95Quality gap 23

Review moat

Incredible91.89

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$17.95

avg listing price — sweet spot $15–$100

Price range

Great$11.99–$25.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad95%

top-5 brand share — brand-locked demand

Growth

Bad-38.9%

90-day search growth — must beat 0% to launch

Market size

Bad$6K

$6K/yr · 13K searches

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