46
fine motor toys for babies 6-12 months
Skip itA small market ($48K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$32.19avg listing price — sweet spot $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Returns
Good2.3%return rate — above 5% kills the launch gate
Price range
Good$6.89–$135.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad12,719.07avg incumbent reviews — the moat a new listing must climb
Market size
Bad$48K$48K/yr · 52K searches
Signals No Dominant Brand