46
family feud buzzer
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$22.90avg listing price — sweet spot $15–$100
Review moat
Great164.43avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.27–$45.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good$314K$314K/yr · 1.1M searches
Returns
Okay3.2%return rate — above 5% kills the launch gate
Growth
Okay+4.8%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad76%top-5 click share — a locked-up shelf
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier