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elvira figure
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$29.38avg listing price — sweet spot $15–$100
Price range
Great$10.29–$61.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great297.83avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Returns
Bad6.4%return rate — above 5% kills the launch gate
Competition
Bad80%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$20K$20K/yr · 41K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Returns