59
card guardian binder
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$28.16avg listing price — sweet spot $15–$100
Review moat
Great184.26avg incumbent reviews — the moat a new listing must climb
Price range
Great$10.03–$59.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Market size
Good$533K$533K/yr · 225K searches
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Signals Out of Stock