44
buffy the vampire slayer merch
Skip itWeak search conversion (1.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$29.84avg listing price — sweet spot $15–$100
Competition
Great32%top-5 click share — an open shelf
Review moat
Good741avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Okay$5.40–$220.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$186K$186K/yr · 445K searches
Returns
Okay4.7%return rate — above 5% kills the launch gate
Growth
Bad-1.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier