60
animal stickers
Worth a lookShows no brand lock-in (top 5 brands take 32% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible32%top-5 brand share — no brand owns this niche
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Competition
Great28%top-5 click share — an open shelf
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Market size
Good$830K$830K/yr · 1.2M searches
Review moat
Okay2,905avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.86avg listing price — sweet spot $15–$100
Growth
Bad-18.1%90-day search growth — must beat 0% to launch
Price range
Bad$3.87–$16.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand