37
alphabet bingo
Skip itSoft demand (-24.0% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$15.37avg listing price — sweet spot $15–$100
Price range
Good$9.93–$28.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,023.54avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Bad76%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$56K$56K/yr · 72K searches
Growth
Bad-24.0%90-day search growth — must beat 0% to launch