55
100 pt magnetic card holders
Worth a lookShows low returns (0.8%), but soft demand (-17.4% this quarter) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$32.68avg listing price — sweet spot $15–$100
Review moat
Great239.79avg incumbent reviews — the moat a new listing must climb
Price range
Great$6.11–$81.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Okay$125K$125K/yr · 30K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-17.4%90-day search growth — must beat 0% to launch
Signals Low Review Barrier