52
wood fan
Worth a lookShows a fragmented shelf (top 5 take 33% of clicks), but weak search conversion (1.9%) keeps it on the watch list.
Competition
Great33%top-5 click share — an open shelf
Avg price
Good$111.17avg listing price — sweet spot $15–$100
Review moat
Good706.8avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+38.7%90-day search growth — must beat 0% to launch
Price range
Good$8.33–$171.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Market size
Okay$166K$166K/yr · 77K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Signals High Price