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wireless light switch
Skip itBrand-locked demand (top 5 brands take 86% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$23.81avg listing price — sweet spot $15–$100
Price range
Good$9.58–$142.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$458K$458K/yr · 538K searches
Growth
Good+20.5%90-day search growth — must beat 0% to launch
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,937.67avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.4%return rate — above 5% kills the launch gate
Brand share
Okay86%top-5 brand share — brands hold most of the demand