46
wireless doorbell with 2 receivers
Skip itA small market ($72K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$31.94avg listing price — sweet spot $15–$100
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good$8.74–$149.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+9.7%90-day search growth — must beat 0% to launch
Review moat
Bad8,848.03avg incumbent reviews — the moat a new listing must climb
Market size
Bad$72K$72K/yr · 36K searches