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white string
Skip itPrices mostly outside the sweet spot ($4.17–$7.10) — this niche doesn't clear our bar today.
Conversion
Incredible17.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Okay2,121.55avg incumbent reviews — the moat a new listing must climb
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Market size
Bad$94K$94K/yr · 97K searches
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad78%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$5.61avg listing price — sweet spot $15–$100
Price range
Bad$4.17–$7.10cheapest to priciest tracked listing — scored on the share inside $15–$100