38
white extension cord 3 feet
Skip itPrices mostly outside the sweet spot ($4.45–$14.81) — this niche doesn't clear our bar today.
Conversion
Incredible16.5%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Returns
Good2.9%return rate — above 5% kills the launch gate
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Okay$119K$119K/yr · 83K searches
Avg price
Bad$8.69avg listing price — sweet spot $15–$100
Review moat
Bad6,951.86avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Growth
Bad-19.8%90-day search growth — must beat 0% to launch
Price range
Bad$4.45–$14.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand