53
white ceiling fan no light
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but prices mostly outside the sweet spot ($60.82–$722.71) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Growth
Good+40.1%90-day search growth — must beat 0% to launch
Market size
Good$440K$440K/yr · 192K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$163.35avg listing price — sweet spot $15–$100
Review moat
Okay1,502.53avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Returns
Okay4.1%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$60.82–$722.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price