66
water chiller
Launch itA $1.2M/yr market growing +57.6% this quarter with returns at 2.5% — clears our launch bar.
Review moat
Incredible61.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Market size
Great$1.2M$1.2M/yr · 392K searches
Competition
Great33%top-5 click share — an open shelf
Brand share
Great54%top-5 brand share — no brand owns this niche
Growth
Good+57.6%90-day search growth — must beat 0% to launch
Returns
Good2.5%return rate — above 5% kills the launch gate
Avg price
Bad$406.66avg listing price — sweet spot $15–$100
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$14.74–$1281.57cheapest to priciest tracked listing — scored on the share inside $15–$100